Privacy Policy

Equafusion ("Company," "we," "our," or "us") is committed to protecting the privacy, security, and confidentiality of your personal data. This Privacy Policy applies to all users globally and complies with the world's strictest data protection regulations.

By accessing Equafusion.com or using our services, you consent to the practices described in this Privacy Policy. If you do not agree, please refrain from using our services.

Information We Collect

We collect a variety of information that helps us serve you better. This may include personal details like your name, email, phone number, business information, communication history, and technical details like browser, IP address, cookies, device type, session data, and more.

We may also collect usage data, location data, and customer service interactions for service improvement and customer satisfaction analysis.

Legal Grounds for Data Processing

We process your data under lawful bases including your consent, contractual necessity, legal obligations, legitimate interests (like fraud prevention or improving services), and vital interest in emergencies. All consent is revocable.

We may also process your data for public interest or scientific/historical research, if applicable, in accordance with applicable law.

How We Use Your Data

We use your data to:

  • Deliver and improve our services

  • Respond to queries and provide customer support

  • Manage accounts and billing

  • Enhance security and detect/prevent fraud

  • Meet legal obligations and enforce agreements

  • Send important updates or service communications

  • Conduct surveys, analytics, and marketing (only if opted in)

We may anonymize or aggregate your data for research, reporting, and business planning.

Hosting and Infrastructure

Equafusion hosts its services on secure cloud providers like AWS and Google Cloud. These providers comply with top global security standards. While our infrastructure is secure, clients may use their own hosting, and Equafusion does not control or guarantee their security or privacy practices.

We use Content Delivery Networks (CDNs) and distributed servers to ensure faster and secure access worldwide.

Third-Party Services

We utilize tools and partners for analytics (e.g., Google Analytics), communication (e.g., SendGrid, Twilio), payments (e.g., Stripe, Razorpay), and infrastructure (e.g., Cloudflare, GitHub). These third parties operate under their own privacy terms. Clients may also independently use third-party tools, and Equafusion assumes no responsibility for them.

Some of our services may be delivered by independent contractors, partner agencies, or affiliates bound by NDAs and data handling policies.

Data Disclosure

We do not sell your data. We only disclose information to:

  • Authorized vendors under binding agreements

  • Legal or regulatory authorities if required by law

  • Successors in the event of merger, acquisition, or business transfer

  • Legal and professional advisors where necessary

All disclosures are made under strict confidentiality and data protection safeguards.

Cookies and Trackers

Our site uses cookies and similar technologies to enhance user experience, remember preferences, track performance, and target ads (only with consent). Essential cookies operate by default; others require consent. Cookie preferences can be updated anytime from your browser or settings panel.

Data Retention

We keep data as long as necessary to fulfill its purpose, including legal, accounting, or reporting requirements. Inactive user data may be archived or deleted after a retention threshold unless regulatory requirements dictate otherwise.

Security Practices

Equafusion applies robust security including:

  • AES-256 encryption and HTTPS enforcement

  • Role-based access controls

  • Regular third-party security audits

  • Firewall and malware protections

  • Real-time monitoring and threat detection

In case of data breach, we follow legal protocols to notify users and regulators within defined timelines.

International Data Transfers

Your data may be stored or processed outside your home country. We ensure adequate safeguards such as:

  • Standard Contractual Clauses (SCCs)

  • Binding Corporate Rules (BCRs)

  • DPA addendums where required

We comply with cross-border transfer obligations to ensure continued protection.

Your Rights

You may have the following rights:

  • Access your data

  • Rectify inaccuracies

  • Request deletion (right to be forgotten)

  • Restrict or object to processing

  • Data portability

  • Withdraw consent

  • Lodge complaints with your local authority

These rights vary based on jurisdiction. Email [email protected] to exercise them.

Children’s Data

Our services are not intended for individuals under 18. We do not knowingly collect data from minors. If such data is found, we delete it immediately and notify relevant authorities where required.

Clients’ Responsibility

Clients using our platforms are data controllers for their own customers. Clients must:

  • Inform and obtain consent from their users

  • Use appropriate security practices

  • Abide by all applicable data protection laws

  • Display their own privacy policy

Equafusion disclaims liability for misuse or non-compliance by clients.

Data Subject Access Requests (DSAR)

We provide Data Subject Access Requests in compliance with GDPR and other laws. Users can request a copy of their data and processing summary. Verification will be required.

Indian IT Act Compliance

We follow India’s Information Technology Act, 2000 and rules thereunder. Sensitive personal data is treated with special care. A grievance redressal mechanism is in place.

CCPA Compliance

If you are a California resident, you are entitled to rights under the CCPA, including:

  • Right to know what personal data is collected

  • Right to access and delete your data

  • Right to opt-out of sale (though we don’t sell data)

You can submit your request at [email protected].

Policy Updates

This Privacy Policy may change as regulations, technologies, or our services evolve. We notify users by updating this page. It is your responsibility to review changes periodically. Continued use of our services implies acceptance of any updates.

Contact Details

Email: [email protected]

We protect your data with care, responsibility, and global compliance.